> Now when I go to Walgreens they say to me after any transaction "be well." Seriously? Like I believe the cashier ringing up my candy and soda purchase personally cares about my well being and health? Or that it is adding anything of value to the transaction?
Its a corporate slogan with tie-ins to Walgreen's marketing and branding. Like most aspects of branding, its not designed to operate at the level of rational thought and analysis at all. Its more like the use of corporate colors and logos on retail employees uniforms, but in auditory rather than visual form.
Its a corporate slogan with tie-ins to Walgreen's marketing and branding. Like most aspects of branding, its not designed to operate at the level of rational thought and analysis at all. Its more like the use of corporate colors and logos on retail employees uniforms, but in auditory rather than visual form.