Fantastic campaign. The "Go jump in some water before the data centres drink it all up" billboard on the beach doesn't mince words ... ( https://www.businessinsider.com/polaroid-anti-ai-data-center... ).

Props to their marketing team. Here we are talking about it just like they wanted.

“Company pleads that we’re analogue creatures and should pay them $1 a photo to save our souls.”

I want to like the message but it just leaves a bad taste.

That's a smart commercial indeed! I would like to see more commercial like these.

Really cool. I believe they did this in 2025. I remember seeing this last year :-)

If you catch yourself thinking this is cool/impressive, just mentally append "so buy our product!" to any pithy little marketing drivel you read to help ground yourself in reality.

Buying products is our reality.

I'd take this over shitty AI every single day.

pretty sad when toxic chemical filled plastic takes the moral high ground

That is funny. My father worked Environmental Health & Safety, cleaning up lab accidents after clumsy undergrads and absent-minded professors. He brought home pagers, Geiger counters, film badges, UV lamps. OSHA was his nemesis, being even more strict sticklers that supervised his office's operations.

We had an extraordinarily safe home, even with my dad's utterly safe turpentine and chemical experiments in the garage, and so I took up B&W Photography in college. One whiff of that darkroom, and I knew I was in my element!

Wait until you hear about the environmental impact of chip foundries...

I'm not saying it's better, just pointing out that it's a problem capitalizing on another problem and there's no real virtue here... only advertising, let's stop getting tricked by advertising