I call Poe's Law :).
I have had so much fun with the brogrammer stereotype - developer jocks do exist and are quite common. We considered changing the name of our local developer meetup group from "Nerdy Food Meetups" to something "cooler" like Hungry Hackers, but we decided against it, lest the name prove too inviting for brogrammers. So far: success. The group has been 100% self-selective for nerds.
Kind of interesting.. excluding people not based on their qualifications (or ability to contribute), but based on their willingness to self-identify as a nerd. Doesn't seem very welcoming..
