37 Signals is the perfect example of how you don't have to be a static mass of grey goo in order to work on something else than mobisocialfotogames (as patio11 puts it).

I believe there is a rising confidence in the corporate world about the way companies like Google and Facebook work, and that can be the key to enter markets controlled by bureaucrats.

We need to call bullshit to those spreadsheeters and power pointers and start spreading.